This chapter presents the approach that the research at hand followed in four sections: first, placing it at the ontological level, and situating it within the poles of two paradigms: the positivist and the constructivist approaches (section IV.1); thereafter it addresses epistemological concerns regarding knowledge being generated from observations (section IV.2). Indeed, what emerges from the work of Guba/Lincoln (1994) is that the choice of the research approach depends on what kind of insights the researcher expects to draw from his study (epistemological concerns). Consequently, researchers who place themselves in a positivist paradigm most often adopt a quantitative approach, whereas those adepts at constructivism choose qualitative research methods to conduct their study.
KeywordsSuccess Factor Qualitative Researcher Practice Development Successful CoPs Ontological Level
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