Key Findings, Implications, and Conclusions
It is a well-known fact#x2014;at least to those interested in mobile communications—that Japanese and European firms had approached the innovational challenges of the mobile Internet with different strategies. Japanese mobile operators developed platforms that enabled mobile Internet services in exclusive alliances with selected suppliers, creating proprietary technologies. Non—Japanese firms, in contrast, pursued an open and standardised approach, establishing the WAP Forum that later enlisted almost all the global players in the mobile telecommunications and IT industry. It is also no secret that in terms of market acceptance mobile Internet services became a tremendously successful innovation in Japan, whereas the mobile Internet failed to attract consumers in Europe. Previous research, consequently, focused attention on the characteristics of the Japanese approaches, achieving a fairly comprehensive description of the Japanese methods.
KeywordsMobile Telecommunication Technological Uncertainty Platform Provider Content Aggregator Unwanted Interaction
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