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Performance measurement model for e-commerce multichannel retailing

Abstract

In this chapter the insights of the preceding chapters are used to create a prototype of a performance measurement system. The model is designed in the form of a requirements definition in the scope of the ARIS methodology, which was presented in chapter 4.2. The model is split into two parts: the general model and the requirements engineering of selected performance measures.

Keywords

Success Factor Distribution Channel Markov Chain Model Strategic Goal Migration Model 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Gabler | GWV Fachverlage GmbH, Wiesbaden 2008

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