Abstract
Chapter III introduces the conceptual framework and the research hypotheses. First, success hypotheses are derived for the four innovation strategy dimensions: innovativeness, distance to core business, driver of innovation, and innovation field orientation. Subsequently, moderation hypotheses are developed for the two contingency variables, business strategy and environmental uncertainty. The chapter ends with an overview of all hypotheses tested in the empirical study.
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© 2009 Gabler | GWV Fachverlage GmbH
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Strecker, N. (2009). Research Hypotheses. In: Innovation Strategy and Firm Performance. Gabler. https://doi.org/10.1007/978-3-8349-9481-3_3
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DOI: https://doi.org/10.1007/978-3-8349-9481-3_3
Publisher Name: Gabler
Print ISBN: 978-3-8349-1755-3
Online ISBN: 978-3-8349-9481-3
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