The next step is to determine whether the theoretically expected alliance portfolio characteristics are related to the distinct strategic types as described above. To this end, I compared the mean values of alliance portfolio characteristics across clusters. I used a combination of univariate and multivariate techniques comparing network features individually and as a group to test hypotheses 2-5 as described in chapter 3.5. After a brief introduction to the statistical techniques for assessing group differences, the analytical procedure and finally results will be described in detail.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Rights and permissions
Copyright information
© 2009 Gabler | GWV Fachverlage GmbH
About this chapter
Cite this chapter
Wratschko, K. (2009). Step 2: Analyzing the strategy – alliance portfolio alignment. In: Strategic Orientation and Alliance Portfolio Configuration. Gabler. https://doi.org/10.1007/978-3-8349-9459-2_8
Download citation
DOI: https://doi.org/10.1007/978-3-8349-9459-2_8
Publisher Name: Gabler
Print ISBN: 978-3-8349-1708-9
Online ISBN: 978-3-8349-9459-2
eBook Packages: Business and EconomicsBusiness and Management (R0)