Abstract
In this chapter, I discuss the validation of the ITSUM and present a multi-group comparison to understand organizational intention to use interactive remote services in the pre-adoption phase and in the continuance phase. Moreover, I analyze the link between behavioral intention and actual behavior. The quantitative data offers insights into the relative strength of remote service adoption and continuance drivers as well as their interactions.
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© 2009 Gabler | GWV Fachverlage GmbH
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Wünderlich, N. (2009). Quantitative Studies. In: Acceptance of Remote Services. Gabler. https://doi.org/10.1007/978-3-8349-8533-0_7
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DOI: https://doi.org/10.1007/978-3-8349-8533-0_7
Publisher Name: Gabler
Print ISBN: 978-3-8349-1957-1
Online ISBN: 978-3-8349-8533-0
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