Preparation of empirical analysis
This chapter summarizes the analytical methodology to test the previously developed hypotheses. Building on the research goals of this study, the potential methodologies for structural equation modeling are evaluated and the selected partial-least-square is reviewed in the course of Chapter 5.1. In addition, the measurement model is presented in Chapter 5.2.
KeywordsStructural Equation Model Measurement Model Path Coefficient Behavior Control Formative Construct
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