Meta-Analysis on the Relationship between Diversification and Performance
Product diversification strategy determines which businesses a corporation should be in. As it defines the scope of a firm’s activities, it is considered a cornerstone of corporate strategy (e.g., Hofer and Schendel, 1978; Markides and Williamson, 1994; Porter, 1987).
KeywordsStandard Industrial Classification Diversification Strategy Product Diversification Unrelated Diversification Related Diversification
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