Abstract
The chemical industry comprises a multitude of segments with an estimated 70,000 different product lines: for example, paints and coatings, fertilizers, pesticides, herbicides and other agricultural chemicals, Pharmaceuticals, cosmetics, detergents, solvents, composites, plastics, synthetic fibers and rubbers, inks, photographic supplies, and many others633. This plethora of different products is manufactured by more than 1,000 large and medium-sized companies, let alone countless small firms634. Along with a total sales volume of about €1,476 billion (excluding pharmaceuticals) worldwide in 2005635, the chemical industry is one of the largest, most complex, and most diversified industries at all. Due to the enormous diversity of products, the chemical industry supplies virtually into every other industry636. Having its starting point in the petrochemicals sector637, chemicals form the building blocks at every level of production and consumption in many industries. Therefore, only 25 percent of the chemical output goes directly to the consumer, which is the main reason for the industry’s relative invisibility638. The chemical industry is further highly fragmented with the top ten chemical firms accounting for only 18 percent of the total market639.
See Landau (1998), p. 1.
See Hofemann and Budde (2006), p. 1.
See Cefic(2006),p. 1.
See Leker and Herzog (2004), p. 1173; Hamelau (2004), p. 235.
The petrochemicals sector provides the major feedstocks — the educts — such as ethylene, propylene, benzene, styrene, vinyl chloride, acrylic acid etc., which are used for synthesizing a large range of industrial (organic) chemicals. See Runge (2006), p. 54.
See Arora, Landau and Rosenberg (1998), p. 6.
See Hofmann and Budde (2006), p. 5. In contrast to the chemical industry, other industrial sectors are much more concentrated. For example, the top ten firms in the automotive industry account for 85 percent of total market sales.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
o
Landau, R. (1998). The process of innovation in the chemical industry. In: Landau, R., Arora, A. and Rosenberg, N. (Eds.). Chemicals and long-term economic growth: insights from the chemical industry. New York: 1.
Hofmann, K. and Budde, F. (2006). Today’s chemical industry: which way is up? In: Budde, F., Felcht, U.-H. and Frankemölle, H. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 1.
Cefic (2006). Facts and figures, December 2006. p. 1.
Leker, J. and Herzog, P. (2004). Marketing in der chemischen Industrie. In: Backhaus, K. and Voeth, M. (Eds.). Handbuch Industriegütermarketing. Wiesbaden: 1173.
Hamelau, N. (2004). Strategische Wettbewerbsanalyse: eine konzeptionelle Umsetzung am Beispiel der Spezialchemie. Wiesbaden. p. 235.
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. p. 54.
Arora, A., Landau, R. and Rosenberg, N. (1998). Introduction. In: Arora, A., Landau, R. and Rosenberg, N. (Eds.). Chemicals and the long-term economic growth: insights from the chemical industry. New York: 6.
Hofmann, K. and Budde, F. (2006). Today’s chemical industry: which way is up? In: Budde, F., Felcht, U.-H. and Frankemölle, H. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 5.
Leker, J. and Rühmer, S. (2003). Der Einfluß von Wertschöpfungsnetzwerken auf das Innovationsmanagement der chemischen Industrie. In: Bach, N., Buchholz, W. and Eichler, B. (Eds.). Geschäftsmodelle für Wertschöpfungsnetzwerke. Wiesbaden: 268.
Leker, J. and Herzog, P. (2004). Marketing in der chemischen Industrie. In: Backhaus, K. and Voeth, M. (Eds.). Handbuch Industriegütermarketing. Wiesbaden: 1774.
Hofmann, K. and Budde, F. (2006). Today’s chemical industry: which way is up? In: Budde, F., Felcht, U.-H. and Frankemölle, H. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 7.
Hamelau, N. (2004). Strategische Wettbewerbsanalyse: eine konzeptionelle Umsetzung am Beispiel der Spezialchemie. Wiesbaden. pp. 236 f.
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. pp. 121 ff.
Enke, M., Reimann, M. and Geigenmflller, A. (2005). Commodity Marketing: Definition, Forschungsüberblick, Tendenzen. In: Enke, M. and Reimann, M. (Eds.). Commodity Marketing: Grundlagen und Besonderheiten. Wiesbaden: 20.
Wolfe, A. R. (1977). Commodity marketing and generic promotion. European Journal of Marketing, 11(7): 532–547.
Chafin, D. G. and Hoepner, P. H. (2002). Commodity marketing from a producer’s perspective: 730-day profitable marketing of grain and livestock. Danville.
Lurie, R. S. and Kohli, A. K. (2002). A smarter way to sell commodities. Harvard Business Review, 80(4): 24–26.
Leker, J. and Rühmer, S. (2003). Der Einfluß von Wertschöpfungsnetzwerken auf das Innovationsmanagement der chemischen Industrie. In: Bach, N., Buchholz, W. and Eichler, B. (Eds.). Geschäftsmodelle für Wertschöpfungsnetzwerke. Wiesbaden: 269.
Andre, S., Sanghvi, S. and Röthel, T. (2006). An approach to determining the long-term attractiveness of commodity chemical businesses. In: Budde, F., Felcht, U.-H. and Frankemölle, H. (Eds.). Weinheim: 63.
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. p. 55.
Heegewald, H. (2001). Das Produktmanagement im Unternehmensbereich Zwischenprodukte bei der BASF. In: Festel, G., Hassan, A., Leker, J. and Bamelis, P. (Eds.). Betriebswirtschaftslehre für Chemiker: eine praxisorientierte Einführung. Berlin: 390.
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. p. 151.
Heegewald, H. (2001). Das Produktmanagement im Unternehmensbereich Zwischenprodukte bei der BASF. In: Festel, G., Hassan, A., Leker, J. and Bamelis, P. (Eds.). Betriebswirtschaftslehre für Chemiker: eine praxisorientierte Einführung. Berlin: 389.
Leker, J. and Herzog, P. (2004). Marketing in der chemischen Industrie. In: Backhaus, K. and Voeth, M. (Eds.). Handbuch Industriegütermarketing. Wiesbaden: 1176.
Da Rin, M. (1998). Finance and the chemical industry. In: Arora, A., Landau, R. and Rosenberg, N. (Eds.). Chemical and long-term economic growth: insights from the chemical industry. New York: 327.
Bartels, E., Augat, T. and Budde, F. (2006). Structural drivers of value creation in the chemical industry. In: Budde, F., Felcht, U.-H. and Frankemölle, H. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 30.
Budde, F., Elliot, B., Farha, G. A., Frankemölle, H., Koch, T. and Palmer, R. (2001). Strategic choices for the chemical industry in the new millenium. In: Budde, F., Farha, G. A., Frankemölle, H., Hoffmeister, D. F. and Krämer, K. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 23.
Jerjen, D., Kaffenberger, T. H. and Spitz, B. (2000). Spezialitätenchemie: Wachstumsbranche im Spannungsfeld aktueller Trends. Nachrichten aus der Chemie, 48(9): 1123.
Unger, L. (1983). Strategic-planning for commodities and specialties: a strategic industry study based on the example of the chemical-industry. Long Range Planning, 16(4): 12.
Leker, J. and Rühmer, S. (2003). Der Einfluß von Wertschöpfungsnetzwerken auf das Innovationsmanagement der chemischen Industrie. In: Bach, N., Buchholz, W. and Eichler, B. (Eds.). Geschäftsmodelle für Wertschöpfungsnetzwerke. Wiesbaden: 270.
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. p. 149
Runge, W. (2006). Innovation, research and technology intelligence in the chemical industry: integrated business, technical and systems approaches. Stuttgart. p. 148.
Arora, A. and Gambardella, A. (1998). Evolution of industry structure in the chemical industry. In: Arora, A., Landau, R. and Rosenberg, N. (Eds.). Chemicals and long-term economic growth: insights from the chemical industry. New York: 401.
Jerjen, D., Kaffenberger, T. H. and Spitz, B. (2000). Spezialitätenchemie: Wachstumsbranche im Spannungsfeld aktueller Trends. Nachrichten aus der Chemie, 48(9): 1122.
Leker, J. and Herzog, P. (2004). Marketing in der chemischen Industrie. In: Backhaus, K. and Voeth, M. (Eds.). Handbuch Industriegütermarketing. Wiesbaden: 1178.
Willers, Y. and Jung, U. (2000). Gibt es das überhaupt: “SpezialChemikalien”? Nachrichten aus der Chemie, 48(11): 1376.
Leker, J. and Rühmer, S. (2003). Der Einfluß von Wertschöpfungsnetzwerken auf das Innovationsmanagement der chemischen Industrie. In: Bach, N., Buchholz, W. and Eichler, B. (Eds.). Geschäftsmodelle für Wertschöpfungsnetzwerke. Wiesbaden: 269.
Claret, J., Lowth, S. and McVeigh, D. (2001). How to succeed in the rapidly maturing specialty chemicals industry. In: Budde, F., Farha, G. A., Frankemölle, H., Hoffmeister, D. F. and Krämer, K. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 47.
Leker, J. and Herzog, P. (2004). Marketing in der chemischen Industrie. In: Backhaus, K. and Voeth, M. (Eds.). Handbuch Industriegütermarketing. Wiesbaden: 1183.
Richards, A. D. (1998). Connecting performance and competitiveness with finance: a study of the chemical industry. In: Arora, A., Landau, R. and Rosenberg, N. (Eds.). Chemicals and long-term economic growth: insights from the chemical industry. New York: 496.
Landau, R. (1998). The process of innovation in the chemical industry. In: Landau, R., Arora, A. and Rosenberg, N. (Eds.). Chemicals and long-term economic growth: insights from the chemical industry. New York: 140.
Schlenzka, W. and Meffert, J. (2001). Revitalizing innovation. In: Budde, F., Farha, G. A., Frankemölle, H., Hoffmeister, D. F. and Krämer, K. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 109.
Schlenzka, W. and Meffert, J. (2001). Revitalizing innovation. In: Budde, F., Farha, G. A., Frankemölle, H., Hoffmeister, D. F. and Krämer, K. (Eds.). Value creation: strategies for the chemical industry. Weinheim: 111.
Laursen, K. and Salter, A. (2006). Open for innovation: the role of openness in explaining innovation performance among UK manufacturing firms. Strategic Management Journal, 27(2): 131–150.
Hofstede, G., Neuijen, B., Ohayv, D. D. and Sanders, G. (1990). Measuring organizational cultures: a qualitative and quantitative study across 20 cases. Administrative Science Quarterly, 35(2): 289.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. pp. 58 ff
Bagozzi, R. P. and Fornell, C. (1982). Theoretical concepts, measurements, and meanings. In: Fornell, C. (Ed.). A second generation of multivariate analysis: measurement and evaluation, Vol. 2. New York: 24.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 708.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. P. 712.
Brimer II, G. C. and Hensel, P. J. (1993). Multi-item scale usage in marketing journals: 1980–1989. Journal of the Academy of Marketing Science, 21(4): 339.
Jacoby, J. (1978). Consumer research: state of art review. Journal of Marketing, 42(2): 93.
Bagozzi, R. P. and Baumgartner, H. (1994). The evaluation of structural equation models and hypothesis testing. In: Bagozzi, R. P. (Ed.). Principles of marketing research. Cambridge: 388.
Jöreskog, K. G. and Goldberger, A. S. (1975). Estimation of a model with multiple indicators and multiple causes of a single latent variable. Journal of the American Statistical Association, 70(351): 631–639.
Chin, W. W. (1995). Partial least squares is to Lisrel as principal components analysis is to common factor analysis. Technology Studies, 2: 315–319.
Homburg, C. and Giering, A. (1996). Konzeptualisierung und Operationalisierung komplexer Konstrukte: ein Leitfaden für die Marketingforschung. Marketing ZFP, 18(1): 5–24.
Chin, W. W. (1998). Issues and opinion on structural equation modeling. MIS Quarterly, 22(1): 7–16.
Cassel, C., Hackl, P. and Westlund, A. H. (1999). Robustness of partial least-squares method for estimating latent variable quality structures. Journal of Applied Statistics, 26(4): 435–446.
Diamantopoulos, A. and Winklhofer, H. M. (2001). Index construction with formative indicators: an alternative to scale development. Journal of Marketing Research, 38(2): 269–277.
Jarvis, C. B., MacKenzie, S. B. and Podsakoff, P. M. (2003). A critical review of construct indicators and measurement model misspecification in marketing and consumer research. Journal of Consumer Research, 30(2): 199–218.
Götz, O. and Liehr-Gobbers, K. (2004). Analyse von Strukturgleichungsmodellen mit Hilfe der Partial-Least-Squares (PLS)-Methode. Die Betriebswirtschaft, 64(6): 714–738.
Albers, S. and Hildebrandt, L. (2006). Methodische Probleme bei der Erfolgsfaktorenforschung: Messfehler, formative versus reflektive Indikatoren und die Wahl des Strukturgleichungs-Modells. Zeitschrift für betriebswirtschaftliche Forschung, 58: 2–33.
Fornell, C. and Bookstein, F. L. (1982). Two structural equation models: Lisrel and PLS applied to consumer exit-voice theory. Journal of Marketing Research, 19(4): 441.
Jarvis, C. B., MacKenzie, S. B. and Podsakoff, P. M. (2003). A critical review of construct indicators and measurement model misspecification in marketing and consumer research. Journal of Consumer Research, 30(2): 201.
Jarvis, C. B., MacKenzie, S. B. and Podsakoff, P. M. (2003). A critical review of construct indicators and measurement model misspecification in marketing and consumer research. Journal of Consumer Research, 30(2): 202.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 787.
Jarvis, C. B., MacKenzie, S. B. and Podsakoff, P. M. (2003). A critical review of construct indicators and measurement model misspecification in marketing and consumer research. Journal of Consumer Research, 30(2): 200.
Fornell, C. and Bookstein, F. L. (1982). Two structural equation models: Lisrel and PLS applied to consumer exit-voice theory. Journal of Marketing Research, 19(4): 442.
Herrmann, A. and Homburg, C. (2000). Marktforschung: Ziele, Vorgehensweisen und Methoden. In: Herrmann, A. and Homburg, C. (Eds.). Marktforschung: Methoden, Anwendungen, Praxisbeispiele. Wiesbaden: 23.
Homburg, C. and Pflesser, C. (2000a). Konfirmatorische Faktorenanalyse. In: Herrmann, A. and Homburg, C. (Eds.). Marktforschung: Methoden, Anwendungen, Praxisbeispiele. Wiesbaden: 420.
Peter, J. P. (1979). Reliability: review of psychometric basics and recent marketing practices. Journal of Marketing Research, 16(1): 8.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 137.
Churchill, G. A. (1979). A paradigm for developing better measures of marketing constructs. Journal of Marketing Research, 16(1): 64.
Peter, J. P. (1981). Construct validity: a review of basic issues and marketing practices. Journal of Marketing Research, 18(2): 134.
Bagozzi, R. P. and Phillips, L. W. (1982). Representing and testing organizational theories: a holistic construal. Administrative Science Quarterly, 27(3): 469.
Homburg, C. and Giering, A. (1996). Konzeptualisierung und Operationalisierung komplexer Konstrukte: ein Leitfaden für die Marketingforschung. Marketing ZFP, 18(1): 12.
Brimer, G. C., James, K. E. and Hensel, P. J. (2001). Marketing scales handbook: a compilation of multi-item measures. Chicago.
Bearden, W. O. and Netemeyer, R. G. (1999). Handbook of marketing scales: multi-item measures for marketing and consumer behavior research. Thousand Oaks.
Diller, H. (2004). Editorial: Das süße Gift der Kausalanalyse. Marketing ZFP, 26(3): 177.
Souder, W. E. and Song, M. (1998). Analyses of U.S. and Japanese management processes associated with new product success and failure in high and low familiarity markets. Journal of Product Innovation Management, 15(3): 211.
Eschweiler, M. (2006). Externe Referenzpreise: eine empirisch gestützte verhaltenswissenschaftliche Wirkungsanalyse. Wiesbaden. pp. 149 f.
Kirton, M. (1976). Adaptors and innovator: description and measure. Journal of Applied Psychology, 61(5): 622–629.
Sundgren, M., Dimenas, E., Gustafsson, J. E. and Seiart, M. (2005). Drivers of organizational creativity: a path model of creative climate in pharmaceutical R&D. R&D Management, 35(4): 366.
Mehrwald, H. (1999). Das “Not Invented Here”-Syndrom in Forschung und Entwicklung. Wiesbaden. pp. 144 ff.
Mehrwald, H. (1999). Das “Not Invented Here”-Syndrom in Forschung und Entwicklung. Wiesbaden. p. 146.
Petrick, J. F. and Backman, S. J. (2002). An examination of the construct of perceived value for the prediction of golf travelers’ intentions to revisit. Journal of Travel Research, Vol. 41 (August): 40.
Lichtenthaler, U. (2006). Leveraging knowledge assets: success factors of external technology commercialization. Wiesbaden. p. 173
Homburg, C. (1998). Kundennähe von Industriegüterunternehmen: Konzeption, Erfolgsauswirkungen, Determinanten. Wiesbaden. p. 72.
Gerbing, D. and Anderson, J. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing Research, 25(5): 186.
Homburg, C. and Giering, A. (1996). Konzeptualisierung und Operationalisierung komplexer Konstrukte: ein Leitfaden für die Marketingforschung. Marketing ZFP, 18(1): 5.
Backhaus, K., Erichson, B., Plinke, W. and Weber, R. (2006). Multivariate Analysemethoden: eine anwendungsorientierte Einführung. Berlin. pp. 260 ff.
Nunnally, J. C. and Bernstein, I. H. (1994). Psychometric theory. New York. pp. 301 ff.
Cronbach, L. J. (1951). Coefficient alpha and the internal structure of tests. Psychometrika, 16: 299.
Gerbing, D. and Anderson, J. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing Research, 25(5): 188.
Hildebrandt, L. (1984). Kausa lanalytische Validierung in der Marketingforschung. Marketing ZFP, 6(1): 44.
Gerbing, D. and Anderson, J. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing Research, 25(5): 190.
Churchill, G. A. and Peter, J. P. (1984). Research design effects on the reliability of rating-scales: a meta-analysis. Journal of Marketing Research, 21(4): 360.
Backhaus, K., Erichson, B., Plinke, W. and Weber, R. (2006). Multivariate Analysemethoden: eine anwendungsorientierte Einführung. Berlin. pp. 368 ff.
Janssen, J. and Laatz, W. (2005). Statistische Datenanalyse mit SPSS für Windows: eine anwendungsorientierte Einführung in das Basissystem und das Modul Exakte Tests. Berlin. pp. 535 ff
Jöreskog, K. S. D. (1996). Lisrel 8: user’s reference guide. Chicago. pp. 17 ff
Long, J. S. (1986). Covariance structure models. Beverly Hills. p. 44.
Bühner, M. (2004). Einführung in die Test-und Fragebogenkonstruktion. München. p. 210.
Bagozzi, R. P. and Yi, Y. (1988). On the evaluation of structural equation models. Journal of the Academy of Marketing Science, 16(1): 79.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. pp. 745 ff.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 747.
Bagozzi, R. P. and Baumgartner, H. (1994). The evaluation of structural equation models and hypothesis testing. In: Bagozzi, R. P. (Ed.). Principles of marketing research. Cambridge: 401.
Morgan, R. M. and Hunt, S. D. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58(3): 30.
Talke, K. (2005). Einführung von Innovationen: marktorientierte strategische und operative Aktivitäten als kritische Erfolgsfaktoren. Wiesbaden. p. 184.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 748.
Fritz, W. (1995). Marktorientierte Unternehmensführung und Unternehmenserfolg. Stuttgart. p. 126.
Bagozzi, R. P. and Yi, Y. (1988). On the evaluation of structural equation models. Journal of the Academy of Marketing Science, 16(1): 80.
Bagozzi, R. P. and Baumgartner, H. (1994). The evaluation of structural equation models and hypothesis testing. In: Bagozzi, R. P. (Ed.). Principles of marketing research. Cambridge: 170.
Bagozzi, R. P. and Baumgartner, H. (1994). The evaluation of structural equation models and hypothesis testing. In: Bagozzi, R. P. (Ed.). Principles of marketing research. Cambridge: 386.
Fritz, W. (1995). Marktorientierte Unternehmensführung und Unternehmenserfolg. Stuttgart. pp. 130 ff.
Bagozzi, R. P. and Baumgartner, H. (1994). The evaluation of structural equation models and hypothesis testing. In: Bagozzi, R. P. (Ed.). Principles of marketing research. Cambridge: 402.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 778.
Homburg, C. and Baumgartner, H. (1995). Beurteilung von Kausalmodellen: Bestandsaufnahme und Anwendungsempfehlungen. Marketing ZFP, 17(3): 170.
Fornell, C. and Larcker, D. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(2): 46.
Fritz, W. (1995). Marktorientierte Unternehmensführung und Unternehmenserfolg. Stuttgart. p. 143.
Bongartz, M. (2002). Markenführung im Internet: Verhaltenstypen, Einflussfaktoren, Erfolgswirkungen. Wiesbaden. pp. 41 f.
Betz, J. (2003). Die Akzeptanz des e-commerce in der Automobilwirtschaft: Ausmaß, Konsequenzen und Determinanten aus Sicht von Neuwagenkäufern. Wiesbaden. pp. 83 ff.
Eschweiler, M. (2006). Externe Referenzpreise: eine empirisch gestützte verhaltenswissenschaftliche Wirkungsanalyse. Wiesbaden. pp. 152 ff.
Fritz, W. (1995). Marktorientierte Unternehmensführung und Unternehmenserfolg. Stuttgart. p. 140
Bongartz, M. (2002). Markenführung im Internet: Verhaltenstypen, Einflussfaktoren, Erfolgswirkungen. Wiesbaden. p. 42.
Hesse, J. (2004). Erfolgsforschung im Vertrieb: empirische Analysen von Herstellerunternehmen schnelldrehender Konsumgüter. Wiesbaden. p. 172 f.
Backhaus, K., Erichson, B., Plinke, W. and Weber, R. (2006). Multivariate Analysemethoden: eine anwendungsorientierte Einführung. Berlin. p. 271.
Sundgren, M., Dimenas, E., Gustafsson, J. E. and Seiart, M. (2005). Drivers of organizational creativity: a path model of creative climate in pharmaceutical R&D. R&D Management, 35(4): 359–374.
Mehrwald, H. (1999). Das “Not Invented Here”-Syndrom in Forschung und Entwicklung. Wiesbaden. pp. 190 ff.
Mehrwald, H. (1999). Das “Not Invented Here”-Syndrom in Forschung und Entwicklung. Wiesbaden. pp. 196 ff.
Srinivasan, R., Lilien, G. L. and Rangaswamy, A. (2002). Technological opportunism and radical technology adoption: an application to e-business. Journal of Marketing, 66(3): 47–60.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 140.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. pp. 138 ff.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 390.
Diehl, J. M. (1977). Varianzanalyse. Frankfurt a. M. p. 302
Bortz, J. (1988). Statistik für Sozialwissenschaftler. Berlin. p. 437.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 341.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 406.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 196
Bortz, J. (1988). Statistik für Sozialwissenschaftler. Berlin. p. 438
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 339
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 385.
Podsakoff, P. M., MacKenzie, S. B., Lee, J. Y. and Podsakoff, N. P. (2003). Common method biases in behavioral research: a critical review of the literature and recommended remedies. Journal of Applied Psychology, 88(5): 879.
Podsakoff, P. M., MacKenzie, S. B., Lee, J. Y. and Podsakoff, N. P. (2003). Common method biases in behavioral research: a critical review of the literature and recommended remedies. Journal of Applied Psychology, 88(5): 883.
Backhaus, K., Erichson, B., Plinke, W. and Weber, R. (2006). Multivariate Analysemethoden: eine anwendungsorientierte Einführung. Berlin. pp. 150 f.
Glaser, W. R. (1978). Varianzanalyse. Stuttgart. pp. 104 ff.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. pp. 256 ff.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. pp. 201 ff
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. pp. 406 f.
Diehl, J. M. (1977). Varianzanalyse. Frankfurt a. M. pp. 330 ff
Bortz, J. (1988). Statistik für Sozialwissenschaftler. Berlin. pp. 343 ff.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 410.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 73.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 75.
Glaser, W. R. (1978). Varianzanalyse. Stuttgart. p. 111.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 391.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 261.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 263.
Shapiro, S. S., Wilk, M. B. and Chen, H. J. (1968). A comparative study of various tests for normality. Journal of the American Statistical Association, 63(324): 1343.
Glaser, W. R. (1978). Varianzanalyse. Stuttgart. pp. 110 f.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 202.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. pp. 269ff.
Glass, G. V., Peckham, P. D. and Sanders, J. R. (1972). Consequences of failure to meet assumptions underlying fixed effects analyses of variance and covariance. Review of Educational Research, 42(3): 237.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 268.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 200
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 345
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 407.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 353.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 346.
Huitema, B. E. (1980). The analysis of covariance and alternatives. New York. p. 161.
Stevens, J. P. (2002). Applied multivariate statistics for the social sciences. Mahwah. p. 347
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. p. 213.
Bortz, J. (1988). Statistik für Sozialwissenschaftler. Berlin. pp. 447 f.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 414.
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 418
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 419.
Janssen, J. and Laatz, W. (2005). Statistische Datenanalyse mit SPSS für Windows: eine anwendungsorientierte Einführung in das Basissystem und das Modul Exakte Tests. Berlin. p. 357.
Janssen, J. and Laatz, W. (2005). Statistische Datenanalyse mit SPSS für Windows: eine anwendungsorientierte Einführung in das Basissystem und das Modul Exakte Tests. Berlin. pp. 362 ff
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. pp. 424 f.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. pp. 218 f.
Tabachnick, B. G. and Fidell, L. S. (2007). Using multivariate statistics. Boston. pp. 54 f.
Cohen, J. (1988). Statistical power analysis for the behavioral sciences. Hillsdale. pp. 285 ff
Hair, J. F., Black, W. C, Babin, B. J., Anderson, R. E. and Tatham, R. L. (2006). Multivariate data analysis. Upper Saddle River. p. 428.
Rights and permissions
Copyright information
© 2008 Betriebswirtschaftlicher Verlag Dr.Th. Gabler | GWV Fachverlage GmbH, Wiesbaden
About this chapter
Cite this chapter
(2008). Analysis and results. In: Open and Closed Innovation. Gabler. https://doi.org/10.1007/978-3-8349-8090-8_5
Download citation
DOI: https://doi.org/10.1007/978-3-8349-8090-8_5
Publisher Name: Gabler
Print ISBN: 978-3-8349-0901-5
Online ISBN: 978-3-8349-8090-8
eBook Packages: Business and EconomicsBusiness and Management (R0)