Advertisement

Theoretical framework of internationalisation process and switching foreign operation modes

  • Uwe Sachse

Abstract

The emphasis of this chapter is a comprehensive review of the literature at three theoretical levels: internationalisation research, research on mode switching and research on decision-making behaviour tied to mode switching. These partial theories are primarily presented and discussed in relation to their contribution to explaining strategy and management in the internationalisation process and the behaviour of firms following their international market entries.

Keywords

Switching Cost Foreign Market Internationalisation Process Mode Decision Market Entry 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Gabler Verlag | Springer Fachmedien Wiesbaden GmbH 2012

Authors and Affiliations

  • Uwe Sachse

There are no affiliations available

Personalised recommendations