Theoretical framework of internationalisation process and switching foreign operation modes

  • Uwe Sachse


The emphasis of this chapter is a comprehensive review of the literature at three theoretical levels: internationalisation research, research on mode switching and research on decision-making behaviour tied to mode switching. These partial theories are primarily presented and discussed in relation to their contribution to explaining strategy and management in the internationalisation process and the behaviour of firms following their international market entries.


Switching Cost Foreign Market Internationalisation Process Mode Decision Market Entry 
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Copyright information

© Gabler Verlag | Springer Fachmedien Wiesbaden GmbH 2012

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  • Uwe Sachse

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