Abstract
“Corporate America is wasting a staggering USD 1 trillion in underutilized patent assets. Given the pressures on companies these days to maximize shareholder returns, this underutilization of technology assets represents either a stinging myopia regarding intellectual property or the greatest opportunity to be handed to chief financial officers in a generation” (Rivette and Kline, 2000, p. 143).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Rights and permissions
Copyright information
© 2011 Gabler Verlag | Springer Fachmedien Wiesbaden GmbH
About this chapter
Cite this chapter
de Vries, D. (2011). INTRODUCTION. In: Leveraging Patents Financially. Gabler Verlag. https://doi.org/10.1007/978-3-8349-6903-3_1
Download citation
DOI: https://doi.org/10.1007/978-3-8349-6903-3_1
Publisher Name: Gabler Verlag
Print ISBN: 978-3-8349-3176-4
Online ISBN: 978-3-8349-6903-3
eBook Packages: Business and EconomicsBusiness and Management (R0)