Foundations of Service Modularization: Towards a Design Theory for Productizing Solutions

  • Michael Schermann
  • Tilo Böhmann
  • Helmut Krcmar


This chapter addresses the problem of transforming custom IT solutions into reusable and standardized IT services. Marketing research shows that solutions create high value for the customer by meeting individual technical, organizational, and relational needs (Tuli et al., 2007). However, research also shows that delivering profitable solutions requires service providers to realize greater productivity through standardization of IT services at the same time (Galbraith, 2002).


Design Theory Design Knowledge Product Service System Information System Research Design Science Research 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Gabler Verlag | Springer Fachmedien Wiesbaden GmbH 2011

Authors and Affiliations

  • Michael Schermann
    • 1
  • Tilo Böhmann
    • 2
  • Helmut Krcmar
    • 3
  1. 1.Department of InformaticsTechnische Universität MünchenGarchingGermany
  2. 2.Universität HamburgHamburgGermany
  3. 3.Department of InformaticsTechnische Universität MünchenGarchingGermany

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