This chapter gives an overview of the empirical data and research approach used in the course of this study. First, the data gathering process is described in Chapter 5.1. Subsequently, an overview of the sample is provided in Chapter 5.2 and finally the operationalization of the constructs is discussed in Chapter 5.3.


Partial Little Square Commercial Bank Manifest Variable Private Banking Saving Bank 
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Copyright information

© Gabler Verlag | Springer Fachmedien Wiesbaden GmbH 2011

Authors and Affiliations

  • Florian Mueller

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