Method and Data

Part of the Markt- und Unternehmensentwicklung / Markets and Organisations book series (MAU)


This chapter introduces the reader to the study’s research approach, the research design and the case studies. These three aspects are dealt with in the following three sections. The first section explains why a qualitative case study approach is appropriate for this study.


Corporate Social Responsibility Open Evaluation Industry Sector Keyword Search Design Element 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Fachmedien Wiesbaden 2013

Authors and Affiliations

  1. 1.Lehrstuhl für WirtschaftsinformatikUniversität Erlangen-NürnbergNürnbergGermany

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