Action research:value chain analysis of the firm

  • Markus B. Baum


To set up a value chain for the company, and further understand the main issues in the value chain, the researcher follows the following course of action, creating the action research portion of the study.


Human Resource Management Customer Relationship Management External Cost Cost Driver Strategic Activity 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Fachmedien Wiesbaden 2013

Authors and Affiliations

  • Markus B. Baum
    • 1
  1. 1.MainzGermany

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