Consumer Value Perception of Luxury Goods: A Cross-Cultural and Cross-Industry Comparison

  • Nadine Hennigs
  • Klaus-Peter Wiedmann
  • Christiane Klarmann


The moderate growth in US and European markets coupled with an increasing demand for luxury goods in emerging economies such as Brazil, Russia, India, and China lead to a substantial growth in the global market for luxury goods. Reaching consumers all over the world across national and cultural borders, the luxury sector is according to Bain & Company expected to grow by 10 percent in 2013.


Product Category Luxury Good Country Comparison Brand Management Luxury Consumption 
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Copyright information

© Springer Fachmedien Wiesbaden 2013

Authors and Affiliations

  • Nadine Hennigs
    • 1
  • Klaus-Peter Wiedmann
    • 2
  • Christiane Klarmann
    • 3
  1. 1.Inst. f. Marketing u. ManagementLeibniz Universität HannoverHannoverGermany
  2. 2.BurgwedelGermany
  3. 3.HannoverGermany

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