Zusammenfassung
Warum trinken Menschen Alkohol, nehmen Drogen, rauchen, haben ungeschützten Sex oder essen fettreiche Lebensmittel? Die Gründe, aus denen sich Menschen ungesund ver-halten, sind vielfältig. Oft werden Abhängigkeiten, aber auch Unachtsamkeit, mangelndes Gesundheitsbewusstsein oder schlicht genetische Veranlagung angeführt.
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Niemand, T., Fleischhauer, M. (2012). Indirekte Verfahren zur Messung gesundheitsrelevanter Einstellungen. In: Hoffmann, S., Schwarz, U., Mai, R. (eds) Angewandtes Gesundheitsmarketing. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-8349-4035-3_8
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