Research Categories

  • Vivek K. Velamuri
Part of the Markt- und Unternehmensentwicklung / Markets and Organisations book series (MAU)


This chapter deals with the categorization of the identified publications. First, the approach used to categorize the 169 publications into eight broad categories is described. Second, research done in each of the eight categories – defined in the previous step – is summarized.


Business Model Customer Satisfaction Systematic Literature Review Organizational Design Price Premium 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer Fachmedien Wiesbaden 2013

Authors and Affiliations

  1. 1.HHL Leipzig Graduate School of ManagementLeipzigGermany

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