Abstract
Mobile browsing is expected to become very popular during the next decade. Users will connect to the Internet and use a mobile browser as an every day tool, usually as a part of their mobile telephone. Many services that would be relevant for mobile use are location or time dependent such as: tourist information; maps; and train timetables. This paper describes step by step the production of the mobile tourist site of the city of Thessaloniki Greece. In the paper both the marketing strategies and the mobile site development techniques are included.
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Theodorou, N. (2008). Thessaloniki’s City Guide: a Tourist Site for Handheld Devices. In: Bruck, P.A. (eds) Multimedia and E-Content Trends. Vieweg+Teubner. https://doi.org/10.1007/978-3-8348-9313-0_7
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DOI: https://doi.org/10.1007/978-3-8348-9313-0_7
Publisher Name: Vieweg+Teubner
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