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Organizational Strategy: From Integration to Specialization

  • Nelio Oliveira
Chapter
Part of the Contributions to Management Science book series (MANAGEMENT SC.)

Abstract

As informed in the initial chapters, besides environment and technology, strategy has always been one of the variables most frequently mentioned in the literature as having great impact on the formation of organizational structures. Thus, this chapter focuses on strategy. Initially, comments are made on the main elements of the concept, and then the traditional strategies used by large companies until recently are presented. At the end, there are discussions on the new strategies proposed in management literature and found in organizational research, which are already being used by many firms in the face of the environmental and technological changes discussed in Chaps. 5 and 6.

Keywords

Transaction Cost Strategic Planning Assembly Line Strategic Management Large Company 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Springer-Verlag Berlin Heidelberg 2012

Authors and Affiliations

  1. 1.Pontifical Catholic University of Minas Gerais - PUC MinasBelo HorizonteBrazil

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