Abstract
Innovations are essential for securing and expanding a company’s position in the market (Larson 2001).
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© 2007 Physica-Verlag Heidelberg
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(2007). Introduction. In: A Risk-Benefit Perspective on Early Customer Integration. Contributions to Management Science. Physica-Verlag HD. https://doi.org/10.1007/978-3-7908-1962-5_1
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DOI: https://doi.org/10.1007/978-3-7908-1962-5_1
Publisher Name: Physica-Verlag HD
Print ISBN: 978-3-7908-1961-8
Online ISBN: 978-3-7908-1962-5
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