The Use of the Internet in the Hotel Sector of the Balearic Islands: Evolution and Perceptions

  • À Vich-i-Martorell Gabriel
  • Llorenç Pou


Tourist Destination Balearic Island Marketing Channel Good Perception Marketing Tool 
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Copyright information

© Physica-Verlag 2007

Authors and Affiliations

  • À Vich-i-Martorell Gabriel
    • 1
  • Llorenç Pou
    • 2
  1. 1.Universitat de les Illes BalearsCarretera de Valldemossa07071 Palma de MallorcaSpain
  2. 2.University of the Balearic IslandsDepartment of Applied Economics07122 Palma de MallorcaSpain

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