Catalysts in introducing information technology in small and medium sized hospitality organisations

  • Dimitrios Buhalis
  • Hilary Main
Conference paper


Small hotels are increasingly recognised as pivotal in the ability of destinations to benefit from tourism as well as to satisfy tourism demand. However it is recognised that small hotels are being marginalised from the mainstream tourism industry due to their inability to participate in the transformation of best practices due to their reluctance to utilise information technologies, This paper is based on research undertaken in small and medium hospitality organisation in Wales and the Greek Aegean Islands It explores the factors determining the adaptation of ITs by examining the stakeholders of small hospitality organisations as well as the push and pull factors they exercise, illustrating a number of catalysts for ITs penetration.


Tourism Industry Pull Factor Hospitality Organisation Electronic Marketplace Hospitality Industry 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer-Verlag/Wien 1997

Authors and Affiliations

  • Dimitrios Buhalis
    • 1
  • Hilary Main
    • 2
  1. 1.Senior Lecturer in TourismUniversity of WestminsterUK
  2. 2.Senior Lecturer in Information TechnologySwansea Business SchoolUK

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