Evaluating Electronic Channels of Distribution in the Hotel Sector

  • Peter O’Connor
  • Andrew J. Frew


The paper is based on the findings of the initial round of a Delphi study, and is the first step towards identifying a range of methods that could be used to help hotels select and evaluate electronic channels of distribution. A review of the background to both electronic distribution in the industry and hotel distribution in particular is provided showing the key issues for hoteliers The lack of a currently accepted evaluation tool is highlighted and potential utility of a channel evaluation methodology brought out. Construction of the Delphi and the selection process for participants is described along with preliminary findings — the identification of some key evaluation factors — and interim conclusions.


Electronic Distribution Panel Member Distribution Channel Travel Agent Electronic Channel 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Springer-Verlag Wien 2000

Authors and Affiliations

  • Peter O’Connor
    • 1
  • Andrew J. Frew
    • 2
  1. 1.IMHIGroup ESSECParisFrance
  2. 2.Napier UniversityEdinburghUK

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