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Innovation und Unternehmertum im Rahmen internationaler Joint-Ventures

—Eine kritische Analyse—

  • Chapter
Innovation und Unternehmertum

Zusammenfassung

Neuere Formen der zwischenbetrieblichen Zusammenarbeit zwischen Unternehmungen aus verschiedenen Ländern werden immer häufiger in der Managementliteratur und in der Wirtschaftspresse thematisiert. Wirtschaftswissenschaftliche Veröffentlichungen zielen darauf ab, den empirisch beobachtbaren Veränderungen von Wettbewerbs- und Marktaustauschbeziehungen durch die Entwicklung neuer Konzepte und Erklärungsansätze Rechnung zu tragen. Traditionelle Erklärungsmuster, die von bestimmten Marktformen und von isolierten Wettbewerbsstrategien unabhängig voneinander operierender Firmen ausgehen, erweisen sich immer weniger als tragfähig angesichts der Tatsache, g g g, daß international tätige Großunternehmen in eine Vielzahl von „Strategischen Allianzen“ mit Marktpartnern und häufig sogar auch mit Konkurrenzunternehmen eingebunden sindl.

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Authors
  1. Alexander Gerybadze
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Editors and Affiliations

  1. A. T. Kearney GmbH, Düsseldorf, Deutschland

    Ulf D. Laub (Unternehmensberater) (Unternehmensberater)

  2. Zentralcontrolling der Siemens AG, München, Deutschland

    Dietram Schneider (Referent) (Referent)

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© 1991 Springer Fachmedien Wiesbaden

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Gerybadze, A. (1991). Innovation und Unternehmertum im Rahmen internationaler Joint-Ventures. In: Laub, U.D., Schneider, D. (eds) Innovation und Unternehmertum. Gabler Verlag, Wiesbaden. https://doi.org/10.1007/978-3-663-13286-8_6

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  • DOI: https://doi.org/10.1007/978-3-663-13286-8_6

  • Publisher Name: Gabler Verlag, Wiesbaden

  • Print ISBN: 978-3-409-13215-2

  • Online ISBN: 978-3-663-13286-8

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