Abstract
Both corporate strategy and corporate culture have a major influence upon the performance of an enterprise. While strategy sets a frame for further activities, culture decides how this strategy is implemented and ‘translated’ into concrete actions.
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© 1996 Springer Fachmedien Wiesbaden
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Voigt, KI. (1996). Summary. In: Unternehmenskultur und Strategie. Deutscher Universitätsverlag, Wiesbaden. https://doi.org/10.1007/978-3-663-09082-3_6
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DOI: https://doi.org/10.1007/978-3-663-09082-3_6
Publisher Name: Deutscher Universitätsverlag, Wiesbaden
Print ISBN: 978-3-8244-6391-6
Online ISBN: 978-3-663-09082-3
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