Abstract
This paper investigates the popularity of Internet memes exemplified by Twitter hashtags. A data set of more than 16 million tweets containing 690 thousand hashtags has been prepared by using the Twitter’s Streaming API. Some early adoption properties of a hashtag are used to predict its later popularity level. One such property is the adoption time series of the tag. Differential series resulting from differences between two successive adoption timestamps indicates the diffusion speed of a tag. Mean and standard deviation of the differential series have been used to predict the popularity level of a hashtag in previous studies. However, the mean and standard deviation statistics cannot catch the oscillation property of a time series. This study employs the Hilbert-Huang Transform [1] to analyze the differential series. Experimental results show that the derived Hilbert-Huang spectrum can help predict the popularity level of a hashtag at the later stage.
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Doong, S.H. (2015). Predicting the Popularity of Internet Memes with Hilbert-Huang Spectrum. In: Wang, L., Uesugi, S., Ting, IH., Okuhara, K., Wang, K. (eds) Multidisciplinary Social Networks Research. MISNC 2015. Communications in Computer and Information Science, vol 540. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-48319-0_40
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DOI: https://doi.org/10.1007/978-3-662-48319-0_40
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