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Reaching Critical Mass: The Effect of Adding New Content on Website Visitors and User Registration

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Part of the book series: Communications in Computer and Information Science ((CCIS,volume 520))

Abstract

This examines the effect that new content has on virtual community. The advice given to creators of virtual communities tend to be anecdotal and lacks statistical underpinning. Website creators are frequently advices to continuously add new content as this will spur interest in the website and lead to more users signing up and participant. This study analyses real life data gathered over a two year period to prove that new content does indeed attract more visitors and user registrations, but that it does not increase user participation.

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Correspondence to Krishna Moniz .

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© 2015 Springer-Verlag Berlin Heidelberg

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Moniz, K., Yuan, Y. (2015). Reaching Critical Mass: The Effect of Adding New Content on Website Visitors and User Registration. In: Yueming, L., Xu, W., Xi, Z. (eds) Trustworthy Computing and Services. ISCTCS 2014. Communications in Computer and Information Science, vol 520. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-47401-3_47

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  • DOI: https://doi.org/10.1007/978-3-662-47401-3_47

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  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-662-47400-6

  • Online ISBN: 978-3-662-47401-3

  • eBook Packages: Computer ScienceComputer Science (R0)

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