Zusammenfassung
Um über den gesamten Innovationsprozess die Erstellung marktgerechter PSS zu gewährleiten, werden die zyklisch veränderlichen Markt- und Kundenbedarfe in der Nutzungsphase und deren Bezug zu einer lebenszyklusübergreifenden Planung untersucht. Dafür wird die Einbindung des Kunden und der dadurch verfügbaren, zyklisch veränderlichen Informationen in den Innovationsprozess untersucht.
Im Rahmen der Kundenorientierung ist es von Bedeutung, wie der Kunde in den Innovationsprozess integriert werden kann. Mass Customization bietet hierbei eine Möglichkeit zur aktiven Einbindung der Kunden. Um auch auf disruptive Innovationen adäquat reagieren zu können müssen deren Ursprünge, die oft bei den Nutzern liegen, und Verlaufsmuster beschrieben werden. Ebenso dient die Kundenintegration in den Innovationsprozess zur Erfassung zyklisch veränderlicher Kundenbedarfe und Lösungsinformationen. Somit können die dadurch ausgelösten und beeinflussbaren Zyklen innerhalb des Innovationsprozesses betrachtet werden.
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Vogel-Heuser, B., Lindemann, U., Reinhart, G. (2014). Zyklenmanagement in der Nutzungsphase. In: Vogel-Heuser, B., Lindemann, U., Reinhart, G. (eds) Innovationsprozesse zyklenorientiert managen. Springer Vieweg, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-44932-5_5
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