LISS 2014 pp 1597-1603 | Cite as

Exploring Use Intention of a Smart Bike-Sharing System-Extending Technology Acceptance Model with Trust

Conference paper

Abstract

This study investigates the factors affecting consumers’ use intention of a smart bike-sharing system by employing an extended technology acceptance model (TAM) with trust. By using survey data collected in Taipei where a smart bike-sharing system is under operation, we apply the structural equation modeling technique to analyze the extended TAM model. Results reveal that customer’s attitude toward the system and perceived usefulness have direct effects on their use intention.

Keywords

Usage intentions mart Bike-sharing system Technology acceptance model (TAM) Trust 

References

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Copyright information

© Springer-Verlag Berlin Heidelberg 2015

Authors and Affiliations

  1. 1.Department of International Business AdministrationWenzao Ursuline University of LanguagesKaohsiung CityTaiwan

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