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New Capabilities: Can IT Vendors Leverage Crowdsourcing?

  • Dorit Nevo
  • Julia KotlarskyEmail author
  • Saggi Nevo
Chapter
Part of the Progress in IS book series (PROIS)

Abstract

Technological advancements enable new sourcing models in software development such as cloud computing, software-as-a-service, and crowdsourcing. While the first two are perceived as a re-emergence of older models (e.g., ASP), crowdsourcing is a new model that creates an opportunity for a global workforce to compete with established service providers. Organizations engaging in crowdsourcing need to develop the capabilities to successfully utilize this sourcing model in delivering services to their clients. To explore these capabilities we collected qualitative data from focus groups with crowdsourcing leaders at a large technology organization. New capabilities we identified stem from the need of the traditional service provider to assume a “client” role in the crowdsourcing context, while still acting as a “vendor” in providing services to the end client. This paper expands the research on vendor capabilities and IS outsourcing as well as offers important insights to organizations that are experimenting with, or considering, crowdsourcing.

Keywords

Outsourcing Crowdsourcing Capabilities Qualitative research 

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Copyright information

© Springer-Verlag Berlin Heidelberg 2014

Authors and Affiliations

  1. 1.Rensselaer Polytechnic InstituteTroyUSA
  2. 2.Aston Business School Aston UniversityBirminghamUK
  3. 3.University at AlbanyAlbanyUSA

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