Abstract
The use of the term portfolio implies an analogy to investment portfolios in stocks, bonds and so on. In strategic planning, as in finance, the objective is to make an overall assessment of investment opportunities and to determine the composition of the future portfolio.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Author information
Authors and Affiliations
Rights and permissions
Copyright information
© 2001 Springer-Verlag Berlin Heidelberg
About this chapter
Cite this chapter
Grünig, R., Kühn, R. (2001). Determining strategic objectives with the help of portfolio methods. In: Process-based Strategic Planning. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-09454-9_12
Download citation
DOI: https://doi.org/10.1007/978-3-662-09454-9_12
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-662-09456-3
Online ISBN: 978-3-662-09454-9
eBook Packages: Springer Book Archive