Destination India

  • Mark Kobayashi-Hillary

Abstract

You are probably reading this book because you are considering offshore outsourcing and you heard that India has some outsourcing expertise. However, you are not sure how India is ranked against other nations. You might have read an article in a newspaper about how the investment bank JP Morgan is researching global equity markets from Mumbai or UK supermarket group Somerfield is saving £1 million ($1.5m) by developing software in India, rather than in the UK.1 The aim of this chapter is to show you how India can help your business more than any other offshore location.

Keywords

Europe Transportation Income Marketing Asphalt 

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References

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Copyright information

© Springer-Verlag Berlin Heidelberg 2004

Authors and Affiliations

  • Mark Kobayashi-Hillary
    • 1
  1. 1.LondonUK

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