Abstract
This chapter is concerned with the overall research design of this study with a particular focus on the methods chosen and utilised. After a brief introduction to the general philosophical approach adopted in this research, the chapter discusses the two paradigms used in most scientific research studies: positivism and interpretivism. The chapter proceeds with a section on the chosen research methodology, explaining the origins, development and key elements of the grounded theory methodology, including a critical discussion of the two schools of grounded theory.
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© 2020 Springer Fachmedien Wiesbaden GmbH, part of Springer Nature
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Gust, B. (2020). The Research Process. In: User-Oriented Appropriateness. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-29999-6_3
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DOI: https://doi.org/10.1007/978-3-658-29999-6_3
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Publisher Name: Springer Gabler, Wiesbaden
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Online ISBN: 978-3-658-29999-6
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