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The choice of the research methodology does not depend only on the characteristics of the research topic or the individual preferences of the researcher. It should also be underpinned by a sound philosophical research paradigm and must be suitable to answer the research questions and fulfil the objectives defined in the previous chapter. Sub-chapter 2 presents the paradigm that drives the research. Detailed descriptions of the literature review process (sub-chapter 2.2) and of the multi-stage comparative case study (sub-chapter 2.3) introduce the major techniques employed for the rest of this study.
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