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Capacity Rationing under Advance Demand Information

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Part of the Edition KWV book series (EKWV)

Abstract

The diversity of customer expectations and the competitive pressure are continuing to increase across industries. Companies are faced with the challenge to offer products and services that are tailored to the needs of their customers and to do so efficiently. To meet this challenge, many companies have started to introduce customer segmentation, an approach where customers are assigned to different classes based on criteria such as revenues, service requirements, or sales volumes.

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Copyright information

© Springer Fachmedien Wiesbaden GmbH, part of Springer Nature 2007

Authors and Affiliations

  1. 1.WiesbadenGermany

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