Zusammenfassung
Induziert durch die digitale Transformation vollzieht sich mehr als nur ein technologischer Wandel. Unternehmen und ganze Branchen verändern sich stark und über viele Jahre erfolgreiche Geschäftsmodelle haben von heute auf morgen ausgedient. Start-ups erobern mit innovativen Ideen in kurzer Zeit den Markt.
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Wehinger, J., Höflich, S. (2018). Von Pipeline-Business zur Multisided Plattform. In: Proff, H., Fojcik, T. (eds) Mobilität und digitale Transformation. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-20779-3_6
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