Skip to main content

Friend or Foe? An Exploratory Analysis of Employees’ Attitudes Towards Self-Service Technologies

  • Chapter
  • First Online:
Beiträge zur Dienstleistungsforschung 2016

Part of the book series: Fokus Dienstleistungsmarketing ((FDM))

Zusammenfassung

Technologies that enable customers to produce services on their own have increasingly found their way into service companies (Meuter et al. 2005; Bitner et al. 2000). Some of these self-service technologies (SSTs), including airline check-in kiosks, automated teller machines (ATMs), and self–check-outs in grocery stores, already are integral to certain service delivery routines (Giebelshausen et al. 2014; Meuter et al. 2000).

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 54.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 69.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Literaturverzeichnis

  • Adams, D./Nelson, R./Todd, P. (1992): Perceived Usefulness, Ease of Use, and Usage of Information Technology: A Replication, in: MIS Quarterly, Vol. 16, No. 2, S. 227-247.

    Google Scholar 

  • Ajzen, I. (2001): Nature and Operation of Attitudes, in: Annual Review of Psychology, Vol. 52, No. 1, S. 27-58.

    Google Scholar 

  • Ashford, S./Lee, C./Bobko, P. (1989): Content, cause and consequences of job insecurity: A theory based measure and substantive test, in: Academy of Management Journal, Vol. 32, No. 4, S. 803-829.

    Google Scholar 

  • Bailey, T. (1991): Jobs of the Future and the Education They Will Require: Evidence From Occupational Forecasts, in: Educational Researcher, Vol. 20, No. 2, S. 11-20.

    Google Scholar 

  • Barr, G. (2016): McDonald’s is going hi-tech - here’s a first look at burger future, in: mirror. [online]. Aus: http://www.mirror.co.uk/news/uk-news/mcdonalds-restaurants-now-offering-table-7487022 [Zugriff: 20.April 2016].

  • Bateman, T./Organ, D. (1983): Job Satisfaction and the Good Soldier: The Relationship Between Affect and Employee “Citizenship”, in: Academy of Management Journal, Vol. 26, No. 4, S. 587-595.

    Google Scholar 

  • Bhattarai, A. (2016): Gone from the cutting-edge bank: Tellers, in: Washington Post. [online]. Aus: https://www.washingtonpost.com/business/capitalbusiness/banks-go-wireless-paperless-and-increasingly-teller-less/2016/04/08/01c9f2ba-fa73-11e5-80e4-c381214de1a3_story.html [Zugriff: 16.Mai 2016].

  • Bitner, M. (1992): Servicescapes: The Impact of Physical Surroundings on Customers and Employees, in: Journal of Marketing, Vol. 56, No. 2, S. 57-71.

    Google Scholar 

  • Bitner, M. (2001): Service and technology: opportunities and paradoxes, in: Managing Service Quality, Vol. 11, No. 6, S. 375-379.

    Google Scholar 

  • Bitner, M./Brown, S./Meuter, M. (2000): Technology Infusion in Service Encounters, in: Journal of the Academy of Marketing Science, Vol. 28, No. 1, S. 138-149.

    Google Scholar 

  • Brisk Insights (2016): Self-Service Technology Market By Type Of Machines (Automated Teller Machines, Self Service Technology Kiosk, Vending Machines), Industry Size, Growth, Share And Forecast To 2022, Nottingham, Brisk Insights.

    Google Scholar 

  • Cadwallader, S./Jarvis C./Bitner M./Ostrom A. (2009): Frontline employee motivation to participate in service innovation implementation, in: Journal of the Academy of Marketing Science, Vol. 38, No. 2, S. 219-239.

    Google Scholar 

  • Campion, M. (1988): Interdisciplinary approaches to job design: A constructive replication with extensions, in: Journal of Applied Psychology, Vol. 73, No.3, S. 467-481.

    Google Scholar 

  • Chao, G./Kozlowski, S. (1986): Employee perceptions on the implementation of robotic manufacturing technology, in: Journal of Applied Psychology, Vol. 71, No. 1, S. 70-76.

    Google Scholar 

  • Clarke, A. (2005): Situational analysis, Thousand Oaks, Sage Publications.

    Google Scholar 

  • Collier, J./Kimes, S. (2012): Only If It Is Convenient: Understanding How Convenience Influences Self-Service Technology Evaluation, in: Journal of Service Research, Vol. 16, No. 1, S. 39-51.

    Google Scholar 

  • Collier, J. and Sherrell, D. (2009): Examining the influence of control and convenience in a self-service setting, in: Journal of the Academy of Marketing Science, Vol. 38, No. 4, S. 490-509.

    Google Scholar 

  • Curran, J./Meuter, M. (2005): Self-Service technology adoption: comparing three technologies, in: Journal of Services Marketing, Vol. 19, No. 2, S. 103-113.

    Google Scholar 

  • Curran, J./Meuter, M. (2007): Encouraging Existing Customers to Switch to Self-Service Technologies: Put a Little Fun in their Lives, in: The Journal of Marketing Theory and Practice, Vol. 15, No. 4, S. 283-298.

    Google Scholar 

  • Dabholkar, P. (1996): Consumer evaluations of new technology-based self-service options: An investigation of alternative models of service quality, in: International Journal of Research in Marketing, Vol. 13, No. 1, S. 29-51.

    Google Scholar 

  • Davenport, T. (2005): Thinking for a living, Boston, Harvard Business School Press.

    Google Scholar 

  • Davis, F. (1989): Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology, in: MIS Quarterly, Vol. 13, No. 3, S. 319-340.

    Google Scholar 

  • Davis, F./Bagozzi, R./Warshaw, P. (1989): User Acceptance of Computer Technology: A Comparison of Two Theoretical Models, in: Management Science, Vol. 35, No. 8, S. 982-1003.

    Google Scholar 

  • Deci, E./Ryan, R. (1985): Intrinsic motivation and self-determination in human behavior, New York, Plenum.

    Google Scholar 

  • Deming, W. (1986): Out of the crisis, Cambridge, Massachusetts Institute of Technology- Center for Advanced Engineering Study.

    Google Scholar 

  • Di Mascio, R. (2010): The Service Models of Frontline Employees, in: Journal of Marketing, Vol. 74, No. 4, S. 63-80.

    Google Scholar 

  • Di Pietro, L./Pantano, E./Di Virgilio, F. (2014): Frontline employees ׳ attitudes towards self-service technologies: Threats or opportunity for job performance?, in: Journal of Retailing and Consumer Services, Vol. 21, No. 5, S. 844-850.

    Google Scholar 

  • Donavan, D./Brown, T./Mowen, J. (2004): Internal Benefits of Service-Worker Customer Orientation: Job Satisfaction, Commitment, and Organizational Citizenship Behaviors, in: Journal of Marketing, Vol. 68, No. 1, S. 128-146.

    Google Scholar 

  • Ellis, J. (2007): Psychological Contracts: Does Work Status Affect Perceptions of Making and Keeping Promises?, in: Management Communication Quarterly, Vol. 20, No. 4, S. 335-362.

    Google Scholar 

  • Feldman, M./Pentland, B. (2003): Reconceptualizing Organizational Routines as a Source of Flexibility and Change, in: Administrative Science Quarterly, Vol. 48, No. 1, S. 94-118.

    Google Scholar 

  • Fitzsimmons, J. (2003): Is self-service the future of services?, in: Managing Service Quality, Vol. 13, No. 6, S. 443-444.

    Google Scholar 

  • Forbes, L. (2008): When something goes wrong and no one is around: non-internet self-service technology failure and recovery, in: Journal of Services Marketing, Vol. 22, No. 4, S. 316-327.

    Google Scholar 

  • Franke, G./Park, J. (2006): Salesperson Adaptive Selling Behavior and Customer Orientation: A Meta-Analysis, in: Journal of Marketing Research, Vol. 43, No. 4, S. 693-702.

    Google Scholar 

  • Fried, Y./Ferris, G. (1987): The validity of the job characteristics model. A meta-analysis and review, in: Personnel Psychology, Vol. 40, No. 2, S. 287-322.

    Google Scholar 

  • Fullerton, A./Wallace, M. (2007): Traversing the flexible turn: US workers’ perceptions of job security, 1977–2002, in: Social Science Research, Vol. 36, No. 1, S. 201-221.

    Google Scholar 

  • Gelbrich, K. (2009). Beyond just being dissatisfied: How angry and helpless customers react to failures when using self-service technologies, in: Schmalenbach Business Review, Vol. 61, No. 1, S. 40-59.

    Google Scholar 

  • Giebelhausen, M./Robinson, S./Sirianni N./Brady M. (2014): Touch Versus Tech: When Technology Functions as a Barrier or a Benefit to Service Encounters, in: Journal of Marketing, Vol. 78, No. 4, S. 113-124.

    Google Scholar 

  • Glaser, B./Strauss, A. (1967): The discovery of grounded theory., Chicago, Al-dine Pub. Co.

    Google Scholar 

  • Greenhalgh, L./Rosenblatt, Z. (1984): Job Insecurity: Toward Conceptual Clarity, in: The Academy of Management Review, Vol. 9, No. 3, S. 438-448.

    Google Scholar 

  • Greenhalgh, L./Rosenblatt, Z. (2010): Evolution of Research on Job Insecurity, in: International Studies of Management and Organization, Vol. 40, No. 1, S. 6-19.

    Google Scholar 

  • Griffin, R./Welsh, A./Moorhead, G. (1981): Perceived Task Characteristics and Employee Performance: A Literature Review, in: Academy of Management Review, Vol. 6, No. 4, S. 655-664.

    Google Scholar 

  • Hackman, J./Oldham, G. (1976): Motivation through the design of work: test of a theory, in: Organizational Behavior and Human Performance, Vol. 16, No. 2, S. 250-279.

    Google Scholar 

  • Harter, J./Schmidt, F./Hayes, T. (2002): Business-unit-level relationship between employee satisfaction, employee engagement, and business outcomes: A meta-analysis, in: Journal of Applied Psychology, Vol. 87, No. 2, S. 268-279.

    Google Scholar 

  • Heskett, J./Sasser, W./Schlesinger, L. (1997): The service profit chain, New York, Free Press.

    Google Scholar 

  • Humphrey, S./Nahrgang, J./Morgeson, F. (2007): Integrating motivational, social, and contextual work design features: A meta-analytic summary and theoretical extension of the work design literature, in: Journal of Applied Psychology, Vol. 92, No. 5, S. 1332-1356.

    Google Scholar 

  • Judge, T./Thoresen C./Bono, J./Patton, G. (2001): The job satisfaction-job performance relationship: A qualitative and quantitative review, in: Psychological Bulletin, Vol. 127, No. 3, S. 376-407.

    Google Scholar 

  • Karlsen, T./Oppen, M. (1988): Professional knowledge and the limit of automation in administrations, in: B. Göranzon/I. Josefson, Knowledge, skill, and artificial intelligence, New York, Springer.

    Google Scholar 

  • Keim, A./Pierce, C./Landis, R./Earnest, D. (2014): Why do employees worry about their jobs? A meta-analytic review of predictors of job insecurity, in: Journal of Occupational Health Psychology, Vol. 19, No. 3, S. 269-290.

    Google Scholar 

  • Krugman, P./Lawrence, R. (1994): Trade, Jobs and Wages, in: Scientific American, Vol. 270, No. 4, S. 44-49.

    Google Scholar 

  • Kuhnert, K./Sims, R./Lahey, M. (1989): The Relationship Between Job Security and Employee Health, in: Group & Organization Management, Vol. 14, No. 4, S. 399-410.

    Google Scholar 

  • Lee, J./Allaway, A. (2002): Effects of personal control on adoption of self-service technology innovations, in: Journal of Services Marketing, Vol. 16, No. 6, S. 553-572.

    Google Scholar 

  • Lee J./Moray, N. (1992): Trust, control strategies and allocation of function in human-machine systems, in: Ergonomics, Vol. 35, No. 10, S. 1243-1270.

    Google Scholar 

  • Lin, J./Hsieh, P. (2011): Assessing the Self-Service Technology Encounters: Development and Validation of SSTQUAL Scale, in: Journal of Retailing, Vol. 87, No. 2, S. 194-206.

    Google Scholar 

  • Loher, B./Noe R./Moeller, N./Fitzgerald, M. (1985): A meta-analysis of the relation of job characteristics to job satisfaction, in: Journal of Applied Psychology, Vol. 70, No. 2, S. 280-289.

    Google Scholar 

  • Marler, J./Fisher, S./Ke, W. (2009): Employee Self-Service Technology Acceptance: A comparison of pre-implementation and post-implementation relationships, in: Personnel Psychology, Vol 62, No. 2, S. 327-358.

    Google Scholar 

  • Mathys, N./Burack, E. (1993): Strategic Downsizing: Human Resource Planning Approaches, in: Human Resource Planning, Vol. 16, No. 1, S. 71-85.

    Google Scholar 

  • Maxwell, N. (2006): The working life, 1, Kalamazoo, W.E, Upjohn Institute for Employment Research.

    Google Scholar 

  • McCunne, J. (1999): Technology dependence, in: Management Review, Vol. 88, No. 1, S. 10-12.

    Google Scholar 

  • Melamed, S./Ben-Avi, I./Luz, J./Green, M. (1995): “Objective and subjective work monotony: Effects on job satisfaction, psychological distress, and absenteeism in blue-collar workers”: Correction, in: Journal of Applied Psychology, Vol. 80, No. 4, S. 538-538.

    Google Scholar 

  • Meuter, M./Bitner, M./Ostro, A./Brown, S. (2005): Choosing Among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies, in: Journal of Marketing, Vol. 69, No. 2, S. 61-83.

    Google Scholar 

  • Meuter, M./Ostrom, A./Roundtree, R./Bitner, M. (2000): Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters, in: Journal of Marketing, Vol. 64, No. 3, S. 50-64.

    Google Scholar 

  • Moore, S./Grunberg, L./Greenberg, E. (2004): Repeated Downsizing Contact: The Effects of Similar and Dissimilar Layoff Experiences on Work and Well-Being Outcomes, in: Journal of Occupational Health Psychology, Vol. 9, No. 3, S. 247-257.

    Google Scholar 

  • Morgeson, F./Humphrey, S. (2008): Job and team design: Toward a more integrative conceptualization of work design, in: Research in Personnel and Human Resource Management, Vol. 27, S. 39-91.

    Google Scholar 

  • Näswall, K./De Witte, H. (2003): Who Feels Insecure in Europe? Predicting Job Insecurity from Background Variables, in: Economic and Industrial Democracy, Vol. 24, No. 2, S. 189-215.

    Google Scholar 

  • Oldham, G./Kulik, C./Ambrose, M. (1986): Relations between job facet comparisons and employee reactions, in: Organizational Behavior and Human Decision Processes, Vol. 38, No. 1, S. 28-47.

    Google Scholar 

  • Parasuraman, R./Riley, V. (1997): Humans and Automation: Use, Misuse, Disuse, Abuse, in: Organizational Behavior and Human Decision Processes, Vol. 39, No. 2, S. 230-253.

    Google Scholar 

  • Peterson, H. (2016): McDonald’s shoots down fears it is planning to replace cashiers with kiosks. Business Insider. [online]. Aus: http://www.businessinsider.com/what-self-serve-kiosks-at-mcdonalds-mean-for-cashiers-2015-8?IR=T [Zugriff: 20.April 2016].

  • Ramaseshan, B./Kingshott, R./Stein, A. (2015): Firm self-service technology readiness, in: Journal of Service Management, Vol. 26, No. 5, S. 751-776.

    Google Scholar 

  • Richter, M./König, CJ./Koppermann, C./Schilling, M. (2016): Displaying fairness while delivering bad news: Testing the effectiveness of organizational bad news training in the layoff context, in: Journal of Applied Psychology, Vol. 101, No. 6, S. 779-792.

    Google Scholar 

  • Roberts, D. (2016): BofA adds ATMs as banks push deeper into self-service. charlotteobserver. [online]. Aus: http://www.charlotteobserver.com/news/business/banking/bank-watch-blog/article67397317.html [Zugriff: 20.April 2016].

  • Ruddick, G. (2016): Customised burgers and table service: meet the man behind ‘posh’ McDonald’s. the Guardian. [online]. Aus: https://www.theguardian.com/business/2016/apr/15/interview-mcdonalds-uk-chief-executive-paul-pomroy [Zugriff: 10.Mai 2016].

  • Rust, R./Huang, M. (2012): Optimizing Service Productivity, in: Journal of Marketing, Vol. 76, No. 2, S. 47-66.

    Google Scholar 

  • Saxe, R./Weitz, B. (1982): The SOCO Scale: A Measure of the Customer Orientation of Salespeople, in: Journal of Marketing Research, Vol. 19, No. 3, S. 343-351.

    Google Scholar 

  • Shu, Q./Tu, Q./Wang, K. (2011): The Impact of Computer Self-Efficacy and Technology Dependence on Computer-Related Technostress: A Social Cognitive Theory Perspective, in: International Journal of Human-Computer Interaction, Vol. 27, No. 10, S. 923-939.

    Google Scholar 

  • Stanford, J./Taylor, L./Houston, E. (2001): Power, employment, and accumulation., 1, Armonk, M.E. Sharpe.

    Google Scholar 

  • Statista (2016): EU - Arbeitslosenquoten in den Mitgliedsstaaten 2016 | Statistik. [online]. Aus: http://de.statista.com/statistik/daten/studie/160142/umfrage/arbeitslosenquote-in-den-eu-laendern/ [Zugriff: 22.Juni 2016].

  • Sverke, M./Hellgren, J./Näswall, K. (2002): No security: A meta-analysis and review of job insecurity and its consequences, in: Journal of Occupational Health Psychology, Vol. 7, No. 3, S. 242-264.

    Google Scholar 

  • Vargo, S./Lusch, R. (2004): Evolving to a New Dominant Logic for Marketing, in: Journal of Marketing, Vol. 68, No.1, S.1-17.

    Google Scholar 

  • Wang, C./Harris, J./Patterson, P. (2013): The Roles of Habit, Self-Efficacy, and Satisfaction in Driving Continued Use of Self-Service Technologies: A Longitudinal Study, in: Journal of Service Research, Vol. 16, No. 3, S. 400-414.

    Google Scholar 

  • Weed, J. (2013): Speedy Check-In Lets Hotel Guests Bypass Front Desk. Nytimes.com. [online]. Aus: http://www.nytimes.com/2013/03/19/business/speedy-check-in-lets-hotel-guests-bypass-front-desk.html?_r=0 [Zugriff: 20.April 2016].

  • Weijters, B./Rangarajan, D./Falk, T./Schillewaert,N. (2007): Determinants and Outcomes of Customers’ Use of Self-Service Technology in a Retail Setting, in: Journal of Service Research, Vol. 10, No. 1, S. 3-21.

    Google Scholar 

  • White, A./Breazeale, M./Collier, J. (2012): The Effects of Perceived Fairness on Customer Responses to Retailer SST Push Policies, in: Journal of Retailing, Vol. 88, No. 2, S. 250-261.

    Google Scholar 

  • Yan, M./Peng, K./Francesco, A. (2011): The differential effects of job design on knowledge workers and manual workers: A quasi-experimental field study in China, in: Human Resource Management, Vol. 50, No. 3, S. 407-424.

    Google Scholar 

  • Zablah, A./Franke, G./Brown, T./Bartholomew, D.: How and When Does Customer Orientation Influence Frontline Employee Job Outcomes? A Meta-Analytic Evaluation, in: Journal of Marketing, Vol. 76, No. 3, S. 21-40.

    Google Scholar 

  • Zhu, Z./Sivakumar, C./Grewal, D. (2007): Self-service technology effectiveness: the role of design features and individual traits, in: Journal of the Academy of Marketing Science, Vol. 35, No. 4, S. 492-506.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Alexander S. Hettich .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2017 Springer Fachmedien Wiesbaden GmbH

About this chapter

Cite this chapter

Hettich, A.S. (2017). Friend or Foe? An Exploratory Analysis of Employees’ Attitudes Towards Self-Service Technologies. In: Büttgen, M. (eds) Beiträge zur Dienstleistungsforschung 2016. Fokus Dienstleistungsmarketing. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-16464-5_9

Download citation

  • DOI: https://doi.org/10.1007/978-3-658-16464-5_9

  • Published:

  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-658-16463-8

  • Online ISBN: 978-3-658-16464-5

  • eBook Packages: Business and Economics (German Language)

Publish with us

Policies and ethics