Abstract
Over the past decade, the software industry has developed three types of business logic: (1) the software product business, (2) the software service business and (3) the hybrid business. Firms following a software product business logic develop highly standardized and productized software products that are sold to a mass of customers or consumers in the market with limited or even without additional service. Firms that follow a software service logic develop software in the form of projects for one specific customer that is implemented for that customer’s IT landscape.
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© 2016 Springer Fachmedien Wiesbaden
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Bertram, M. (2016). Conclusion: Summary, contributions and implications, limitations and outlook. In: The Strategic Role of Software Customization. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-14858-4_6
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DOI: https://doi.org/10.1007/978-3-658-14858-4_6
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-14857-7
Online ISBN: 978-3-658-14858-4
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