The Conceptualization of a Model Examining the Strategic Profiles and Factors of Influence on Market Success in Higher Business Education



Few studies have attempted to systematically compare business schools with regard to their primary goals and/or mission. A literature review showed that first and foremost, present studies seem to have set a focus on comparing components of mission statements or selected aspects of mission content. Detailed information on primary themes discussed within the mission statement of individiual business schools is so far missing.


Business School Mission Statement Strategic Approach Primary Theme Strategic Group 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Springer Fachmedien Wiesbaden 2016

Authors and Affiliations

  1. 1.IBA University of Cooperative EducationDarmstadtGermany

Personalised recommendations