Abstract
In recent years, the field of business ethics has gained attention in both science and business. A lot of the practical focus has been on advanced methods of how companies can engage for the societal and environmental good. The general theme is to encourage companies to have positive impact on their surroundings while at the same time ensuring market competitiveness for the companies. This development counters the classical understanding of Corporate Social Responsibility in which social engagement is regarded as a cost item to the company.
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© 2016 Springer Fachmedien Wiesbaden
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Liel von, B. (2016). Introduction. In: Creating Shared Value as Future Factor of Competition. Wirtschaftsethik in der globalisierten Welt. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-12603-2_1
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DOI: https://doi.org/10.1007/978-3-658-12603-2_1
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Publisher Name: Springer VS, Wiesbaden
Print ISBN: 978-3-658-12602-5
Online ISBN: 978-3-658-12603-2
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