Advertisement

Economic news, economic sentiment and economic behavior

  • Juliane A. Lischka
Chapter

Abstract

This chapter answers the third research question, Does economic news influence private and corporate economic behavior?, and relates to path C in Figure 1. Section 5.1 focuses on public economic behavior using the example of purchase intention. Section 5.2 addresses corporate economic behavior using the example of advertising expenditures.

Keywords

Granger Causality Purchase Intention Economic Behavior Financial Situation Economic Expectation 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Springer Fachmedien Wiesbaden 2016

Authors and Affiliations

  • Juliane A. Lischka
    • 1
  1. 1.IPMZUniversität ZürichZürichSwitzerland

Personalised recommendations