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Aufbau des Corporate Shitstorm Managements

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Part of the book series: essentials ((ESSENT))

Zusammenfassung

In Anbetracht der dargelegten Bedrohung durch Shitstorms stehen Unternehmen vor der Herausforderung, sich mit grundlegenden Fragen des Monitorings und des Managements sowie mit der Erfolgskontrolle einer Unternehmensreaktion zu befassen.

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Correspondence to Frank Beham .

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© 2015 Springer Fachmedien Wiesbaden

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Beham, F. (2015). Aufbau des Corporate Shitstorm Managements. In: Corporate Shitstorm Management. essentials. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-10495-5_2

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  • DOI: https://doi.org/10.1007/978-3-658-10495-5_2

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  • Publisher Name: Springer Gabler, Wiesbaden

  • Print ISBN: 978-3-658-10494-8

  • Online ISBN: 978-3-658-10495-5

  • eBook Packages: Business and Economics (German Language)

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