Conclusion, Discussion and Limitations

Chapter
Part of the Business, Economics, and Law book series (BEAL)

Abstract

Empirical research is conducted to find answers, but to put it in the words of Jonny Nash “There are more questions than answers. And the more I find out the less I know”. This statement is especially true in the case of this study, as it was exploratory and conducted to open the black box of the local firm in the light of GVCs, with a tool provided by the business model literature. The results and findings will be discussed in this chapter, and limitations and questions for further research will be presented. Finally, a conclusion from an academically as well as practical point of view will be presented.

Keywords

Marketing Nash 

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Copyright information

© Springer Fachmedien Wiesbaden 2015

Authors and Affiliations

  1. 1.FrankfurtGermany

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