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Part of the book series: Forum Marketing ((FORUMMARK))

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Abstract

Similar to the approach by Prajogo and Sohal [2006], the literature review is presented in sections (see [Prajogo and Sohal, 2006, p. 36]), each focusing on the relationship between (at least) two variables of the broader research framework (see figure 3.1).

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Correspondence to Miriam Jacobs .

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Jacobs, M. (2015). Literature Review. In: Cultural Impact on Lean Six Sigma and Corporate Success. Forum Marketing. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-07340-4_3

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