Zusammenfassung
Dieser Beitrag stützt sich insbesondere auf die ersten zwei Kapitel des Buches: Beritelli, P./Laesser, C./Reinhold S./Kappler A. (Hrsg.): Das St. Galler Modell für Destinationsmanagement – Geschäftsfeldinnovation in Netzwerken. Verlag IMP-HSG. St. Gallen, (2013).
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Notes
- 1.
Viele Unternehmer im Tourismus verfolgen nicht Rendite als erstes Ziel. Touristischer Unternehmer zu sein, ist Teil ihres Selbstkonzepts, also ihres Selbstverständnisses (Weiermair und Kronenberg 2004).
- 2.
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Beritelli, P., Laesser, C., Reinhold, S. (2016). Geschäftsfeldinnovationen in touristischen Netzwerken. In: Hoffmann, C., Lennerts, S., Schmitz, C., Stölzle, W., Uebernickel, F. (eds) Business Innovation: Das St. Galler Modell. Business Innovation Universität St. Gallen. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-07167-7_24
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