Introducing the Born Transnational Firm as a Distinct Type of International Start-Up
As was indicated in the introduction, more and more firms tend to expand their business activities to international business environments. It is thus important to note that the very act of expanding across borders, especially through capital-intensive forms of foreign direct investment (FDI), multiplies organizational complexity (Bartlett and Ghoshal, 2002: 77). Facing different organizational demands in international environments, firms need to employ an organization model that properly fits their particular foreign business strategies (Ghoshal and Nohria, 1993: 23; Hill et al., 1990: 117).
KeywordsEurope Transportation Posit Lewin
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