Abstract
After deriving the structural research model, developing the hypotheses, and formulating the key variables, this chapter describes the empirical part of this thesis. The methodology of this study forms the first subchapter, which includes a description of the sample, of how the data was collected, and what the design of the questionnaire used in the mail survey is. Afterwards in the next subchapter, the statistical analysis will be conducted. Before testing the hypotheses and evaluating the structural research model, descriptive statistics will give detailed information about the companies that participated in the survey. Test for validation will be carried out to ensure that there is no problem with bias in the sample and constructs.
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© 2014 Springer Fachmedien Wiesbaden
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Ebner, D. (2014). Empirical study and results. In: Formal and Informal Strategic Planning. BestMasters. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-04502-9_5
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DOI: https://doi.org/10.1007/978-3-658-04502-9_5
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-04501-2
Online ISBN: 978-3-658-04502-9
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