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Zur gesellschaftlichen Verantwortung von Unternehmen aus mikroökonomischer Perspektive

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Unternehmen im öffentlichen Raum
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Zusammenfassung

Der Begriff der gesellschaftlichen Verantwortung von Unternehmen (Corporate Social Responsibility, CSR) hat sich mittlerweile fest etabliert, sowohl in der unternehmerischen Wirklichkeit (vgl. z. B. die Initiative CSR Germany, die gemeinsam von vier Spitzenverbänden der deutschen Wirtschaft getragen wird) als auch in der wirtschaftswissenschaftlichen Fachliteratur. Dabei ist die Bestimmung dieses Begriffs weder einfach noch einheitlich.

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Correspondence to Marc Oliver Bettzüge .

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Bettzüge, M. (2015). Zur gesellschaftlichen Verantwortung von Unternehmen aus mikroökonomischer Perspektive. In: Hüther, M., Bergmann, K., Enste, D. (eds) Unternehmen im öffentlichen Raum. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-02646-2_5

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  • DOI: https://doi.org/10.1007/978-3-658-02646-2_5

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