Abstract
In closing, several important key areas for further research are identified which are not only suggested by the findings but also address limitations inherent in the research presented in the course of this thesis.
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© 2014 Springer Fachmedien Wiesbaden
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Dennhardt, S. (2014). Limitations and Future Research. In: User-Generated Content and its Impact on Branding. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-02350-8_11
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DOI: https://doi.org/10.1007/978-3-658-02350-8_11
Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-02349-2
Online ISBN: 978-3-658-02350-8
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